‘Personas’ I am sure you must have heard this word a lot. We receive many design portfolios concluding UX research with fictional marketing personas. As a designer and a product manager, we need to understand that UX Personas are different from Marketing Personas. Marketing.gy being a full-stack service design and marketing agency, we have seen …
User Persona is not Marketing Persona- Understanding Fundamentals Read More »
1. Theme-based Festive Promotions Clearly, the holiday season brings in a lot of theme-based promotions. Hence, you must cash the trend and customize the visuals of your website in order to make your customers feel more festive. Create festive and entertaining display ads to ensure maximum conversion(s). 2. Brand Partnerships & Collaborations Brand collaborations during …
What is SEO? SEO stands for “search engine optimization.” It’s the practice of increasing both the quality and quantity of website traffic, as well as exposure to your brand, through paid and non-paid (also known as “organic”) search engine results. If knowing your audience’s intent is one side of the SEO coin, delivering it in …
Getting started with Search Engine Optimization: A beginner’s guide Read More »
It’s estimated that there are more than 1.7 billion websites and 4.2 billion internet users browsing those sites around the world. 430,000 Guyanese are online today, 55% of our population, and that figure is growing rapidly. Depending on the type of business you have, the products/services you provide, different types of websites are more suitable …
430,000 Guyanese are now online… which type of website does your business need? Read More »
3.5 billion Google searches are made every day. With a number that high, there’s no doubt that people are already searching online for something that your business offers. But how can you leverage all of that potential? That’s where SEO comes in. SEO stands for search engine optimization. At its core, SEO is the process …
Powerful Results with SEO: Search Engine Optimization and how it works Read More »
If you want your business to continue growing in the 21st century, you must have a digital marketing plan. This contains the most effective strategies for reaching valuable leads interested in your business. If you don’t have a digital marketing business plan set up, now is the time to create In this blog, we’ll provide you …
The Truth About Digital Marketing In Guyana Is About To Be Revealed. Read More »
Digital transformation and hyper-connectedness of the present. Social media has become a part of our lives. Many people in the world are spending their free time on social networking channels such as Facebook, Twitter, Instagram, Snapchat, etc. either to interact with their friends or to learn about the latest news. In fact, as of 2019, …
Interconnected Customer Journey – Linking Your CRM, Website & Social Media Platforms Read More »
Consumers don’t just touch and try products before they make a purchase. They learn about products from many platforms, including Google searches, social media, videos, mobile apps, company websites, and in-store experiences. Having multiple channels to interact with customers is now the norm for businesses. In fact, customers who interact with your business through more …
Guyana, how are you dealing with the pandemic? And how are you preparing for this holiday shopping season with the restrictions in place? Are you making the best use of online tools available? Here is the recap of this week’s PPC & SEO News! 8 secrets to gain success in holiday advertising, New advance format …
The latest On SEO & PPC Advertising – Preparing For The Holiday Shopping Season Read More »
When you choose a Digital marketing agency, you want to get to know them before signing on. You want to understand who they are, how they operate, what makes them tick—ultimately, why you should work with them. Evaluating a future marketing partner isn’t rooted in service capabilities as much as it is to see whether …
